University of Victoria – See the World Differently


As part of the rebranding for Gustavson School of Business, Eclipse was tasked with the development of an online and interactive campaign to drive awareness and engagement with the brand. A custom microsite was developed that allowed the user to upload their own photo, select a custom pair of glasses, and write a personal message about their experience with the school.

Microsite and app design, video spot, street team, Facebook, online advertising